Sunday, October 23, 2011

Packaged Coconut Water Growing More Popular

Packaged Coconut Water is no longer just a fad and is now, competing for supermarket shelf space. Health benefits of drinking coconut water include "lowering cholesterol, preventing diabetes, and boosting your metabolism and immune system".


Source: LAX Magazine (http://s.tt/13uTe)


Check out this comparison of 5 american brands:

"This potassium-rich beverage has been consumed in parts of the world with tropical climates for ages, though usually from fresh coconuts. The ubiquitous varieties in the States comes boxed or bottled with the juice (and sometimes chunks of coconut meat), extracted from imported young coconuts. But which brand is best? We tasted 10 brands of coconut water to see which top our list flavor-wise. Nutritionist Sandra Frank then helped us figure what three brands are the best for you. Find our winners after the jump."


Vita Coco appears to be the most popular brand with Madonna and Rihanna amongst thier celebrity spokes people.

Vita Coco® is the brand that started America’s craze for fresh coconut water. In the U.S.Vita Coco is sold at over 20,000 retailers including Whole Foods Market, GNC, Kroger, Publix, Ralph’s, Stop & Shop/Giant, Costco select Wal-Mart stores and many chain and independent groceries. It is also sold in most major U.S. airports and university campuses, as well as online at Amazon.com.



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