Thursday, December 30, 2010
Monday, May 31, 2010
Tuesday, May 18, 2010
“The goal of the 111 Navy project was to alter consumer behavior by illustrating the value of rPET with beautifully designed and everyday products - ultimately encouraging more recycling.”
Wednesday, April 14, 2010
Tuesday, April 13, 2010
Monday, April 5, 2010
19-22 April 2010
19-21. 4. 2010 ( 09:30 - 17:30 )
22. 4. 2010 ( 09:30 - 15:00 )
Shanghai New International Expo Centre, Pudong, Shanghai, PR China
The exhibition is opened for professionals in the industry
Admission fee is RMB20 per person
Students and children will not be admitted
Tuesday, March 30, 2010
Monday, March 22, 2010
Thursday, February 18, 2010
“I will not spend the money for myself. I will rather spend it in special business on a no-profit-no-loss policy.” – Muhammad Yunus
The quote from Professor Dr. Muhammad Yunus, a Nobel Prize laureate and the developer of the term “social business”, summarizes well the process which guided the concept behind Salve (”Save” in Portuguese), a product conceived and branded by À La Carte Design and developed in joint with Acqua Incorp.
We’re living in an era in which philanthropy, eco-consciousness and well-being are increasingly present in each aspect of our daily lives. And the “Generation G” – G for “generosity” –, as pointed out by Trendwatching website, moves and is moved by this urge in doing the good, not only for the self, but for everyone else. And is precisely in this desire to do the good that “Salve” makes a call, turning the simple act of buying a bottle of water into a collaborative movement that helps to transform lives.
The identity follows this concept, of collectiveness, compounded by a mosaic of icons representing positive attitudes which, albeit small, form a greater picture; the importance of small acts that realize great things together.
And to kick off this project, Instituto Criar will be the first institution to be benefited through the “Salve” water, with your donation. Take an action, take “Salve”.
Source: Lovely Package
Thursday, January 21, 2010
Friday, January 15, 2010
“Recently finished design for a new line of bottled water called ‘Water For Water’ which is currently stocked across all Gloria Jean’s Coffee houses in Australia, with plans to implement the water into the international GJC franchises in the near future as well as other retail outlets.
The goal of the design was to reflect the international goals of the water (via the small text on the front with WATER in different languages) along with providing a design that would stand out from the rest of the bottled water that’s currently on the market. The design of the bottle took on and off approximately six months, going through various different design iterations including trials on different stocks, and was also affected by getting approval for the right launch date.
All of the profits from the sale of Water for Water go directly towards water based projects and initiatives and currently the first project is a Water Station in Caloocan, Philippines. It’ll provide not only clean drinking water at a minute cost, but also host a community centre that’ll he provide education both for children and adults as well as run programs on healthy living.”
Source: Lovely Package
Monday, January 11, 2010
Sunday, January 10, 2010
Friday, January 8, 2010
“Brazilian scientist Dr Antonio Martins invented a revolutionary new way of extracting coco juice so that it is left as pure and untouched as it is in the coconut.
His brief to us was to craft a new identity that linked his coco juice, coco milks and indulgent coco cream, and to create packaging that also communicated the various health benefits and taste characteristics of the different products.
Our brand overhaul managed to pull off Dr Martins’ various demands and had a dramatic effect on sales, securing the brand an award at an international exhibition and a prestigious launch at Harvey Nichols.”